{"id":42180,"date":"2023-01-24T09:36:17","date_gmt":"2023-01-24T08:36:17","guid":{"rendered":"https:\/\/abd.ong\/?p=42180"},"modified":"2023-01-25T09:10:58","modified_gmt":"2023-01-25T08:10:58","slug":"the-abd-group-renews-its-corporate-image","status":"publish","type":"post","link":"https:\/\/abd.ong\/en\/general-en\/the-abd-group-renews-its-corporate-image\/","title":{"rendered":"The ABD Group renews its corporate image"},"content":{"rendered":"\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><em>It is a natural evolution in which, while retaining the essence of ABD, the corporate image is simplified and modernized with a slight redesign of shapes and typography<\/em><\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>From the <strong>ABD Group<\/strong> we are making a debut. We can now announce that we have updated the corporate image with a new logo. It is a natural evolution in which, while retaining the essence of ABD, the corporate image is simplified and modernized with a slight redesign of shapes and typography. It goes from the square to the circle, and from the static to the dynamic with a work that brings together the following objectives:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Simplicity<\/strong>: Avoid superficial elements to be more readable and meaningful.<\/li>\n\n\n\n<li><strong>Representation<\/strong>: Capture the essence and tell a story.<\/li>\n\n\n\n<li><strong>Adaptability<\/strong>: Scalable to any size and format without losing readability.<\/li>\n\n\n\n<li><strong>Pregnancy<\/strong>: Grab attention and be remembered easily.<\/li>\n\n\n\n<li><strong>Durability<\/strong>: Lasting over time, timeless.<\/li>\n<\/ul>\n\n\n\n<p>With this new image, the <strong>ABD Group<\/strong> begins a new era in which it wants to go further to consolidate the fundamental values \u200b\u200bof the organization:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Social commitment and defense of rights.<\/li>\n\n\n\n<li>Creativity, innovation and quality.<\/li>\n\n\n\n<li>Ethics, transparency and accountability.<\/li>\n\n\n\n<li>Pluralism<\/li>\n\n\n\n<li>Professionalism.<\/li>\n<\/ul>\n\n\n\n<p>After more than 40 years of history, today the <strong>ABD Group<\/strong> is composed of ABD Association, Welfare and Development, Fundaci\u00f3 Acci\u00f3, Welfare and Development, Social Services Enablers, Institut Genus, S.L; UTE CAS Prat, UTE PAE. <strong>There are more than 2,000 people<\/strong> &#8211; with more than 1,600 professionals and more than 500 volunteers and collaborators &#8211; who work to reduce inequalities and social and health vulnerability. The ABD Group currently develops nearly <strong>140 programs and services<\/strong> through which <strong>more than 150,000 people are served<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is a natural evolution in which, while retaining the essence of ABD, the corporate image is simplified and modernized with a slight redesign of shapes and typography From the&hellip;<\/p>\n","protected":false},"author":2,"featured_media":42285,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[67],"tags":[3251,3291,1282],"class_list":["post-42180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-en","tag-abd-en-2","tag-abd-group","tag-asociacion-bienestar-y-desarrollo-en-2","ods-affordable-and-clean-energy","ods-decent-work-and-economic-growth","ods-gender-equality","ods-good-health-and-well-being","ods-no-poverty","ods-partnerships","ods-quality-education","ods-reduced-inequalities","ods-zero-hunger","right-right-of-emigration","right-right-to-citizen-participation","right-right-to-education","right-right-to-environmental-sustainability","right-right-to-freedom-of-expression","right-right-to-health","right-right-to-housing","right-right-to-life-security","right-right-to-personal-integrity","right-right-to-work","right-rights-of-children","right-rights-of-lgtbiq-collectives","right-rights-of-persons-with-disabilities","right-rights-of-senior-citizens","right-rights-of-women"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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